Parade Day Information
MLK Holiday Parade
“Injustice Anywhere is a Threat to Justice Everywhere”
Monday, January 21, 2013
10:00 AM
Federal Reserve Bank to Metropolitan Park
The Dr. Martin Luther King, Jr. Memorial Foundation, Inc., of Jacksonville, Florida will start 2013 with a full weekend of MLK Holiday Celebration activities. The MLK Parade and the accompanying citywide activities are planned as acts of joy, contemplation, reflection, introspection, and celebration.
Parade Route
The parade will follow its usual route: Water Street East to Independent Drive (past the Jacksonville Landing) to Newnan Street. Then North to Bay Street. Bay Street East (past JSO Building) to Gator Bowl Way. The parade will end on at the Metropolitan Park (Everbank Field).
Parade Staging Area
We will begin staging the MLK Parade at 7:00a, Monday, January 21, 2013 in the vicinity of the Federal Reserve Bank on Water Street.
Click to view map of MLK Parade Staging Area
Parade Entry
All entries, with the exception of public/private schools must submit, along with their application, a non-refundable Parade Entry Fee. Please note fee schedule below.
Fee Schedule
| School Groups | Exempt | School Groups | Exempt |
| Non-Business Walking Only | $50 | Business Walking Only | $75 |
| Non-Business Vehicle Only | $50 | Business Vehicle Only | $100 |
| Non-Business Walking w/Vehicle | $60 | Business Walking w/Vehicle | $150 |
| Non-Business Walking w/2 Vehicles | $70 | Business Walking w/2 Vehicles | $150 |
| Non-Business Walking w/3 Vehicles | $80 | Business Walking w/3 Vehicles | $150 |
| Non-Business Walking w/4 Vehicles | $90 | Business Walking w/4 Vehicles | $200 |
| Non-Business Float | $100 | Business Float | $200 |
| Motorcycle Group (Up to 10 Bikes) | $100 | Motorcycle Group (1Up to 30 Bikes) | $200 |
| Motorcycle Group (Up to 25 Bikes) | $175 |
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Net proceeds will fund future MLK Holiday Celebration activities including MLK Scholarship Awards to attend Edward Waters College and Florida State College at Jacksonville. Also, we will defray expenses of parade participating marching bands.
Business Participation
Participating in the parade is one manner in which we pay homage to the proud legacy of Dr. Martin Luther King, Jr., and it also provides businesses and organizations with an excellent way to promote themselves, and to gain low-cost visibility.
For the first time in our history of hosting the MLK Parade in Jacksonville, entries will be limited, therefore, please note the application deadline date of December 31, 2012.
Parade Rules & Participation
All parade participants are expected to observe and follow the following rules for participation:
Please click to view the MLK Parade Rules 2012
How To Register
We humbly request that you to submit your registration and the required parade entry fee as soon as possible either on-line or to us at:
MLK Memorial Foundation
101 E. Union Street Suite 100
Jacksonville, FL 32202
Checks or money orders should be made out to MLK 2013.
Parade Viewing At-Home
The MLK Holiday Parade can be viewed on Monday, January 21st at 10:00 am on WTLV-2 (digital) and streamed on WTLV’s website: http://www.firstcoastnews.com
